For TOZZA, we developed a cohesive skincare packaging design system for a multi- product cosmetics range, including serums, moisturizers, toners, facial cleansers and targeted skincare treatments. The visual direction combines a clean, minimal aesthetic with refined typography, a soft neutral palette and subtle gold accents. The goal was to create a premium yet accessible identity that remains recognizable across different bottle shapes, labels, cartons and product categories. The packaging system was designed to keep the entire TOZZA skincare range visually consistent while giving each product a clear hierarchy for the product name, key ingredients, benefits, directions and supporting information. The result is a flexible cosmetic packaging and label design system that can scale across an expanding beauty and skincare portfolio. The project included packaging and label development for products such as Bakuchiol Serum, Double Hydration Boost Gel, Niacinamide Gel Moisturizer, Ceramide Barrier Night Cream, Lavender Chamomile Toner, Marine Therapy Facial Wash, Micellar Cleansing Water, Glycolic Acid Liquid Exfoliator and Natural Retinol Alternative Oil Serum.
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