SICC

The logo of SI.CC – Silk & Cashmere embodies a sense of modern, understated luxury with strong recognizability. It combines graphic clarity with an emotionally charged form language that reflects the soul of the brand: soft, high-quality, mindful, and sensual.
The central icon — a flowing, hand-drawn “S” — is inspired by the movement of a brushstroke. It feels personal, tangible, and elegant — a subtle homage to the natural qualities of silk and cashmere. The shape suggests lightness, movement, and a gentle flow — characteristics that perfectly mirror both the texture of the materials and the wearing experience.
The organic curve of the “S” lends the logo warmth and naturalness, without compromising its modernity. Thanks to its minimal yet distinctive form, the symbol works perfectly as a standalone brand mark — for example, on embroidery, labels, hats, scarves, or as a favicon in digital spaces.
The wordmark SI•CC complements the icon with clean, modern typography featuring subtle geometric elements. The centered dot emphasizes symmetry and balanced structure. Combined with the subline SILK • CASHMERE in a fine, elegant font, it creates a harmonious tension between timelessness, refinement, and style consciousness.